Last Updated:October 14, 2012
Bloomsbury Festival 2012
As part of the 2012 Bloomsbury Festival, STORE invited 40 artists, architects, filmmakers, designers and writers to collaborate on the production of a film, told through the actions and interactions of the local public. Born out of an interest in a method of collaborative practice proposed by the Bloomsbury Set, groups were assigned moments within a narrative script from which to construct an architectural intervention. When inhabited by the public, their intervention encouraged participants to perform the gestures and movements necessary to communicate the script. In this way the public became puppets and we the architects puppeteers. This project was therefore an experiment into the manipulative capabilities of architecture and design. These actions were filmed and subsequently edited together to construct a film that became a record of the public’s unwitting acting out of a narrative.